Jessica Zemken is a woman in a sport dominated mostly by male drivers. She drives in the sprint car circuit, which some drivers have used in progression to IndyCar or NASCAR racing.
Although Zemken has a consistent track record, she still is needing sponsors and funding:
“… “I don’t race as much as I want to. I don’t have the funding,” Zemken said as she sat in a lawn chair at her parents’ Montgomery County home in upstate New York, the family’s three bloodhounds prowling the yard where she learned to drive. “There have been times going to the races this year where I was like, ‘Well, if we don’t make the race and we don’t finish in the top-10, we don’t have money to get home.’”
link: Sprint car driver Jessica Zemken finds the going to be tough for women
There must be products and industries which target a female demographic for which Zemken would be an ideal representative. Just the news of signing her to a corporate sponsorship would generate free publicity. And it is easy to find Zemken. She is online and has a website.
Hey, Corporate America, beyond that engine noise is opportunity knocking. Jessica Zemken will be more expensive as her fame grows.
Catherine Forsythe
